It started on a roof.

One night, we were talking about how we kept losing or ruining our socks. Fin kept buying new white crew socks every few months, they’d stretch out, get holes, or vanish in the wash. Henry, with three younger brothers all playing sports, said it was even worse at home. Between laundry black holes and daily wear, his family was constantly running out. It was chaos. It was annoying. And no one ever had enough socks.

We realized this wasn’t just us — it was everyone we knew. The average guy goes through 15 socks a year. Especially in college or early adulthood, you’re always losing them, mismatching them, or wearing them to death. Socks were supposed to be simple. But somehow, they were broken.

So we built PANDA.

No flashy colors. No gimmicks. Just great socks, comfortable, consistent, and made right. Every pair is crafted from ultra-soft, sustainable bamboo. We ship without plastic. And we’re building a recycling program so no sock ever gets left behind.

We didn’t set out to start a sock company. We set out to make mornings easier. To bring peace to the drawer. And maybe, in our own way, to make the world a little better, one pair at a time.

Because even the smallest things deserve intention.

And no one should have to fight over socks.